This paper assesses the challenges and barriers to the development and adoption of digital opportunities in agriculture and explores what Canadian governments can do to optimize the use of these promising technologies. [...] The Prairies generate the lion’s share of cattle and calves, canola, wheat and pulses, which are mostly exported, while the other provinces differentially serve the domestic market — Ontario with dairy, horticulture and soybeans; Quebec with dairy, hogs and poultry; and the Atlantic provinces with potatoes and dairy (Agriculture and Agri-Food Canada, 2022b). [...] Ugochukwu and Phillips (2018) identify a host of other critical factors including the compatibility of the new technology and evaluations of the benefits and costs of adoption. [...] The flip side of the FAIR system is the “CARE” principles of scientific-data stewardship to respect and support the interest of farmers and Indigenous Peoples who generate the data. [...] The highest return from the digital agricultural play will be the value added on farms and in the domestic supply chain and the related reductions in the environmental footprint of the sector.
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- Canada