University of Alberta Edmonton, Canada Household Demand for Convenience Chicken Meat Products in Canada This paper empirically examines the effect of the opportunity cost of time and household characteristics on the expenditure on convenience chicken meat. [...] In particular, the increases in the demands for convenience foods show the influence of a rise in the households’ opportunity cost of time. [...] One explanation for the changes in the demand and consumption patterns is that firms benefit – i.e., from increased households’ opportunity cost of time in the labour market– from the introduction of time and effort saving food products. [...] If the point of tangency is achieved along the linear portion of the frontier, the hours to the left of the point D to the tangency represents leisure, the hours between the tangency point (B0) and A0 represent market labour, and the hours between point A0 and the endowment T represent labour time devoted to home. [...] Therefore, if the household works in the market, a change in wage rate influences the consumption of goods and the allocation of time.
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