Coherent Identifier About this item: 20.500.12592/xdg13v

A driving need : Review of vehicle rental services as part of tourism development in Newfoundland and Labrador




Tourism operators and the first week of August and visitors raised the issue with the Department of Tourism, Culture and when demand Recreation (TCR) and Hospitality Newfoundland and Labrador (HNL). [...] Tourism and rental operators will work together to ensure that the services and infrastructure are there to support the message that Newfoundland and Labrador is a great place to visit and is ready to welcome visitors, to all regions, year-round. [...] In 2009, the essential for the Department of Tourism, Culture and Recreation was alerted to growing success of the concerns among tourism operators about rental vehicle supply, and a tourism marked increase in rental vehicle complaints at provincial tourism industry. [...] To achieve its goal of a better and more reliable transportation system, and to support the vision set out in Uncommon Potential: A Vision for Newfoundland and Labrador Tourism (Vision 2020), TCR in association with HNL, decided it was necessary to assess vehicle rental services in the province and to develop recommendations for improving visitor access to rental vehicles and help to sustain long- [...] They issued a call for proposals and selected Marilyn Butland Communications to: 1. Develop a profile of the current vehicle rental industry, including the estimated demand for vehicle rental services, and identification of barriers to more accessible and affordable rental services; 2. Conduct a comparative study between the industry in this province and in other jurisdictions; 3. Present prelimin


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