SoundCheck 2016 Industry Profile and Economic Impact Assessment of Manitoba’s Music Sector December 2016 by: Acknowledgements Nordicity would like to express our sincere gratitude to the many contributors and supporters of this study, including all of the sector stakeholders across the music industry, and those who participated in the online [...] Essential Count=135 nordicity.com 20 Figure 22: Source of travel financing 41% 19% 15% 17% 9% 0% self-funded 25% self-funded 50% self-funded 75% self-funded 100% self-funded Count=135. May not sum due to rounding. Importance of the Sources of Revenue As noted in the industry profile, artist entrepreneurs and companies derive their income from a multitude of diversified and disaggrega [...] Essential Count=278. Importance scale 0‐3. Industry Support Mechanisms As with many sectors, a number of industry support mechanisms exist to provide various interventions. When asked how useful each of the industry support mechanisms are for every artist entrepreneur and company’s own situation, financial grants were considered as the most essential form of support for the music industry [...] Critical Count=270. Importance scale 0‐2. Artists and companies registered as a business only. nordicity.com 23 Expected Residence Plan Manitoba is valued as a highly attractive place in which to live and conduct business as an artist entrepreneur or company in the music industry. When asked where they expected to base their companies or careers in the next five years, the vast majority [...] Major Count=259. Scale ‐2 to +2. nordicity.com 24 Industry Infrastructure Strengths and Weaknesses The music industry infrastructure is comprised of artist entrepreneurs, companies and freelancers across the value chain. When asked to rate the state of each of the industry infrastructure, artists were considered the greatest strength. Festivals, were also considered a major strength, fol