Generic prescription medicines have the same active ingredient, the chemical that produces the desired effect on the body, as the brand-name product. [...] The product formulations and test results are submitted to Health Canada for assessment and in some cases reviewed by external experts and advisory committees to ensure the quality, safety, and effectiveness of the proposed drug. [...] The literature – product descriptions, labels, packaging, and consumer brochures – is reviewed and assessed for accuracy and clarity to ensure they meet Health Canada’s health product communication and advertising regulations. [...] Health Canada’s role Health Canada plays an active role throughout the entire life cycle of a prescription drug - both brand-name and generics – setting manufacturing standards and monitoring and reviewing the product after it is available as a treatment. [...] When a brand-name or generic prescription drug is available for treatment, Health Canada Daily average number of prescriptions scientists and clinicians monitor the ‘real- dispensed using generics and world’ safety and effectiveness of the product.
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