Making Shift Happen teaches you how to use the same behavioral strategies corporations use to sell you stuff you don’t need – but to help the planet instead. Learn what drives human decision-making, and how to design and implement effective behavior change strategies that move people to take environmental action.
Authors
Rod Fujita, Nya Van Leuvan, Ashleigh, Lauren Highleyman, Pauline Miller
- ISBN
- 9781550927412 1550927418
- Pages
- 400
- Published in
- Gabriola Island, CA