“The story of the Lucky Iron Fish is a great example of how business can be a force for good.”— MICHELE ROMANOW, Dragons’ Den host and CEO, Clearbanc
Research into iron deficiency and entrepreneurial determination brought the Lucky Iron Fish to cooking pots around the world.
When Canadian researcher Dr. Christopher Charles was studying the devastation caused by iron deficiency in impoverished populations in Southeast Asia, he discovered an innovative way to help people get iron into their diets: place an iron ingot right into their cooking pots.
Dr. Gavin Armstrong, a biomedical scientist and entrepreneur, built upon Charles’s findings to develop, manufacture, and distribute that ingot, which became the Lucky Iron Fish, a cost-effective solution to iron deficiency. The business thrived and the product was recognized around the world by NGOs and organizations such as World Vision, CARE International, Catholic Relief Services, and GlobalMedic. While sustaining growth through the pandemic was a challenge, Lucky Iron Fish met it head-on and now looks ahead to a bright future.
Research into iron deficiency and entrepreneurial determination brought the Lucky Iron Fish to cooking pots around the world.
When Canadian researcher Dr. Christopher Charles was studying the devastation caused by iron deficiency in impoverished populations in Southeast Asia, he discovered an innovative way to help people get iron into their diets: place an iron ingot right into their cooking pots.
Dr. Gavin Armstrong, a biomedical scientist and entrepreneur, built upon Charles’s findings to develop, manufacture, and distribute that ingot, which became the Lucky Iron Fish, a cost-effective solution to iron deficiency. The business thrived and the product was recognized around the world by NGOs and organizations such as World Vision, CARE International, Catholic Relief Services, and GlobalMedic. While sustaining growth through the pandemic was a challenge, Lucky Iron Fish met it head-on and now looks ahead to a bright future.
Authors
- Pages
- 176
- Published in
- Toronto, CA
Table of Contents
- Cover 1
- Half Title 3
- Title 5
- Copyright 6
- Dedication 7
- Contents 9
- 1 Origins of Lucky Iron Fish 11
- 2 Christopher Charles and the Groundbreaking Research 23
- 3 Gavin Armstrong and His Challenging Youth 45
- 4 Personal Development at the University of Guelph 57
- Photo Insert 74
- 5 Early Life of LIFe 91
- 6 Scoring in the Dragons’ Den 119
- 7 Coping Through the Pandemic 129
- 8 The Future of LIFe 139
- Epilogue: A Conversation About Mental Health and the Workplace 149
- Appendix I: Awards and Honours for Gavin Armstrong and LIFe 161
- Appendix II: Herb Shoveller’s Publications, Awards, and Honours 163
- Acknowledgements 165
- Index 167
- About the Authors 173
- About Lucky Iron Fish Enterprise (LIFe) 175
- Back Cover 176